2017 Presenter

Edouard Le Marechal

Edouard Le Marechal lives in Paris, France and is presenting:

Edouard Le Marechal is an expert in innovation and strategic foresight. He has been facilitating breakthrough innovation and intrapreneurship for about 15 years for start-ups and companies such as: Accenture, AXA, Bouygues, BNPParibas, EDF, La Redoute, Orange, Peugeot, Virbac, etc.

He has developed a range of innovation and transformation tools based on qualitative research, strategic foresight and creativity techniques, related to breakthrough business models, systemic co-creation, long-term visioning, consumer insights, change management, intrapreneurship, digital transformation.

The Butterfly Process (c) has been launched in 2016 as an alternative methodology for innovation, based on systems thinking, non measurable value in business models, and chaos theory.

Edouard graduated from ESSEC Business School (Paris), with a specialization in ‘innovation strategies’. He is President of Crea-France, the French association promoting Creativity in Corporations.

This is Edouard’s first year presenting at Mindcamp.


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